April 24, 2012
Giant Food of Landover, MD
Giant Food Makes Gluten-Free Eating Easy
New shelf tags highlight more than 3,000 gluten-free items in-store
Landover, Md. (April 24, 2012) – Giant Food of Landover, Md. is making it easier for shoppers who follow gluten-free diets to choose the right foods. There are now easy-to-spot shelf labels on gluten-free items in all 173 neighborhood stores. The labels are blue and green and can be found directly below gluten-free foods. Nearly 3,000 products available at Giant Food have been identified as gluten free.
It’s estimated that three million Americans have Celiac disease, an immune disorder in which gluten damages the lining of the small intestine, therefore necessitating a gluten-free diet. Many more Americans choose to follow a gluten-free diet for other personal or health reasons. Gluten is a protein found in carbohydrates including wheat, barley, and rye, so any products containing these ingredients, including pasta, cookies, and bread can be hazardous to a person’s health if they have Celiac disease. Gluten can also be used as an additive in items such as soy sauce and licorice.
“We want to make grocery shopping as convenient as possible for all our shoppers,” said Anthony Hucker, president, Giant Food of Landover, Md. “People who maintain gluten-free diets no longer have to check ingredients on every item they purchase in Giant, but instead look for the blue and green gluten-free shelf tags. We’re happy to offer this convenience to all our customers, whatever their dietary needs may be.”
Giant Food has been committed to helping its customers live healthy lifestyles for more than 75 years. In 2009, the neighborhood grocer launched Healthy Ideas, an innovative and exclusive shelf-labeling system to help customers identify healthy choices. The new gluten-free shelf tags are just one more way Giant helps make healthy living more convenient. For more information on Giant’s gluten-free tags, visit www.giantfood.com.
About Giant Food of Landover, Md.
Giant Food LLC, headquartered in Landover, Md., operates 173 supermarkets in Virginia, Maryland, Delaware, and the District of Columbia, and employs approximately 22,000 associates. Included within the 173 stores are 159 full-service pharmacies. Giant opened the first supermarket in the nation’s capital on February 6, 1936. For more information on Giant, visit www.GiantFood.com.